Blog #marketing mix modelling


Get insights, ideas and tips on how to measure marketing effectiveness so you can optimise your spend for maximum impact.

3 ways to use marketing mix modelling outputs to plan

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What you can learn about how marketing works from marketing mix modelling outputs

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Hear me talk about what I offer to help you decide if I could be of service

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Non-techie, non-sales-y overview of econometric and marketing mix models

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